
Iconic Dining
Every detail counts when it comes to Iconic Dining. Quality, design and elegance engage in a harmonious dialogue – creating an experience that goes beyond tasteful cuisine. The Iconic Dining trend presents an artistic fusion of culinary sophistication and stylish aesthetics.
Meals are not simply served, they are curated.
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Iconic Dining is waiting for you! Browse, discover and buy your favourite pieces to create beautiful looks in your home.
Refined touches that take dining to a new level
Iconic Dining
The origins of stylish dining
From basic routines, mealtimes evolved into social rituals – later leading to legendary dining. High society picked up on the trend, further refining the experience to create a lifestyle combining precision, attitude and effect.
These developments paved the way for sophisticated dining with character. Because history shapes the future – and sets the standards for today’s iconic dinners.
Statement design

Iconic Dining
The power of iconic styling
Iconic design isn’t created by chance. It is the result of a clear vision – uncompromisingly implemented in shape, colour and function. Iconic Dining illustrates this concept with iconic porcelain. Because a stylish table setting has to be more than functional – it needs to be a highlight in its own right.
The fine porcelain from the Villeroy & Boch Memphis collection is not simply used here, it is showcased. The table becomes a design space, a screen conveying identity and sophistication. This context elevates crockery to an architectural intervention, a design object with substance.
It’s not about decor, but character. Not about ornament, but effect.
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Iconic Dining
La Boule - spotlight on an icon
Almost no other porcelain conveys this concept quite so expressively as Villeroy & Boch’s La Boule and La petite Boule. The radically pared down yet highly functional design reflects a distinctive combination of artistic sophistication and practical benefits.
The geometric clarity of the spherical shape meets clever modularity. Each component is perfectly proportioned, stackable and versatile. Whether for a stylish “table pour deux” or as a central feature in a reception area. The La Boule collection transforms high-quality porcelain into design statements that create space and meaning.
And it never stays still: constantly revealing new looks with different combinations of crockery items – from a sphere to plates or a stage. It is a flexible sculpture, a culinary artwork.
Iconic Dining crockery shouldn’t be interchangeable. It needs to convince. Villeroy & Boch La Boule does precisely that: it creates beautiful looks, controls the effect and makes every table setting a statement.
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Vibrant colours
For impressive presentation of culinary creations, you need structure, style and high-quality crockery that adapts flexibly to every scenario. The new Villeroy & Boch La petite Boule Miami perfectly illustrates this concept: modular, space-saving and impactful.
Inspired by Mid-Century style, its design blends clear geometry with trend colours such as Future Dusk and Intense Rust. The result is an iconic object that will be the creative focal point of every table. From a structured aperitif setting to a stage for a sophisticated appetiser or a solo feature in a minimalist display.
Villeroy & Boch’s La petite Boule Miami offers endless creative scope for perfectly curated settings to accompany every course.
Iconic Dining: award-winning
Both La Boule and La petite Boule Miami have been selected for the Red Dot Design Award – recognition of an iconic design offering a perfect fusion of form, function and fascination.

La petite Boule
Iconic gift ideas
Weddings, anniversaries or special birthdays are perfect opportunities to make a lasting impression. With careful planning, these moments become exceptional gifts, infused with meaning, attitude and creative flair.
Our new products are ideal presents for Iconic Dining moments: Villeroy & Boch’s La petite Boule Miami exemplifies design expertise with its sculptural shape and modular function, while the characterful Villeroy & Boch Memphis makes a strong visual statement with its graphic clarity and colourful energy.
Both items are gifts with lasting impact – and also create the iconic atmosphere that great moments deserve.
Iconic ideas for culinary presentations


Seasonal cuisine
4 seasons on the plate
Style is the art of embracing change. For anyone who enjoys cooking, composing – and presenting – change is a source of inspiration. Seasonal ingredients are an invitation to create Iconic Dinner recipes that are always up to date, fresh and sophisticated.
In spring: asparagus with citrus butter and confit egg yolk. In autumn: beetroot ravioli with walnut stuffing. In winter, poached pears on glazed red wine with saffron crumble.
Presented on a striking stage. The La petite Boule Miami collection reflects and intensifies the visual concept. Its colourful, modern design contrasts dynamically with the natural inspiration of the cuisine – creating a fascinating energy.
Each arrangement becomes a dialogue between texture and surface or essence and presentation.

An experience with every course
Perfect choreography is essential for an unforgettable dinner. For example, a carefully coordinated tasting menu in which each course introduces a new chapter.
From the appetiser to the dessert finale, technical flair is just one part of a perfectly curated experience.
Legendary dining begins when structure, presentation and enjoyment follow a consistent narrative. This requires porcelain that leaves space for stories to unfold – without taking the spotlight.
Iconic Dining
Lasting effect
Iconic Dining represents a lifestyle of impressive clarity, radiant attitude and clear vision. It avoids passing trends in favour of lasting effect – on the table, in the room and in memories.
Surrealistic presentation
Experience Iconic Dinner at home
In 1972, Marie-Hélène de Rothschild issued invitations for a dinner with a difference in the Château de Ferrières. Starting with the invitation itself: printed in inverted text that could only be read in a mirror. Continuing in the dress code: “black tie, long dresses & surrealist heads”. Audrey Hepburn wore a birdcage on her head, Salvador Dalí appeared with a lobster telephone. An evening that went down in both culinary and cultural history.
This moment could scarcely be repeated, but from it was born an idea: making dinner a stage – an interaction of context, aesthetics and attitude. This illustrates the potential of today’s Iconic Dining: surprising guests, experimenting with atmosphere, creating showcases.
An iconic dinner experience at home doesn’t start with the menu, the first step is to set the scene. A menu card with inverted text. A visual theme. The courage to use dramatic effects. And a porcelain object that sets the tone – such as La Boule.
A masked dinner party? Why not. A menu with hidden messages? Great idea. A table setting that surprises, inspires emotions and sparks conversations? Absolutely.
Villeroy & Boch Iconic Dining is perfect for this type of occasion. It encourages us to think of porcelain not purely as functional items, but as style-defining elements – for evenings with character, depth and sophistication.
Because it’s not the recipes that are the secret of the best dinner parties, but ideas that live on in memories.
Experience Iconic Dining at home
You can purchase individual pieces from the collection either online or in our specialist stores and compile your own personal set reflecting your vision and style.
However, if you would like to see and feel the quality and unique tactile appeal of the products for yourself, we recommend our retailer search. It will help you to locate your nearest retail outlet quickly and easily. Our specialist stores are also the ideal place to find inspiration for our Iconic Dining collections and receive personalised advice.
Do you have any questions? We are here to help. Our Customer Happiness Team will be pleased to serve as your personal point of contact.
Perfect for Iconic Dining
Experience XXX at home
You can purchase individual pieces from the collection either online or in our specialist stores and compile your own personal set reflecting your vision and style.
However, if you would like to see and feel the quality and unique tactile appeal of the products for yourself, we recommend our retailer search. It will help you to locate your nearest retail outlet quickly and easily. Our specialist stores are also the ideal place to find inspiration for our XXX collections and receive personalised advice.
Do you have any questions? We are here to help. Our Customer Happiness Team will be pleased to serve as your personal point of contact.

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